FIFA to Launch Metaverse-Focused Football Gaming Experience

FIFA is set to launch a new metaverse-focused football gaming experience called AI League: FIFA World Cup Qatar ahead of the real-life World Cup Qatar 2022. 

Developed in partnership with AI company Web3, Altered State Machine, the game will be playable during the championship in Qatar, expected to be launched on November 20, the same day the FIFA World Cup begins.

There will be AI-powered characters in AI League, which will give the opportunity for FIFA fans around the world to build their teams, compete with friends, win rewards, and predict matches. 

Players who will achieve high scores on AI League’s leaderboard will win digital and physical prizes such as Vivo phones, a gaming setup, and Adidas gift cards.

While, players, who will take part in the prediction game, will unlock four unique collectibles, which will be their virtual players in the AI League. The players can also unlock exclusive FIFA-branded accessories and clothing for virtual players. 

FIFA’s launch of the AI-based game represents a step for the world’s football governing body to expand its activities in the Web 3.0 world. 

In this regard, Co-founder of Altered State Machine Aaron McDonald said in a press release: “The launch of our FIFA World Cup AI League is an exciting step towards our mission to lead casual gamers into the world of AI gaming in the Metaverse, and we are honored to be building the first Web3 game with FIFA.” 

McDonald expressed his interest in bringing the world’s most popular sport into the metaverse.

Interested players can enter the game’s website:  FIFAworldcupaileague.com for more information. 

This is not for FIFA to enter the Web 3.0 world. In September, it launched a new NFT collecting platform, FIFA+ Collect, which aims to offer football fans the opportunity to own the best moments of the FIFA World Cup, including epic images and artworks as NFTs. 

FIFA+ Collect is available on FIFA+, the football association’s digital entertainment platform that offers access to live soccer matches from around the world, news and championship information, and interactive games. It is available on all web and mobile devices in three languages; English, French, and Spanish.