Paris Saint-Germain Drops NFTs in Collaboration with Blvck Paris Fashion Collab

Major soccer club Paris Saint-Germain F.C. and the avant-garde fashion brand Blvck Paris have announced an exclusive collaboration that combines sports, fashion, and digital artistry.

The companies will release a collection of physical apparel, but first, they will launch a digital fashion drop via NFTs, with an exclusive launch on the Crypto.com marketplace. The NFTs will provide early access to purchase the physical gear, along with other potential benefits for holders.

Crypto.com is offering a total of 1,000 NFTs for $50 apiece, out of which 10% are special edition NFTs that can be redeemed for a box of physical items from the collaboration. The NFTs are minted on Cronos, a chain supported by Crypto.com. The physical fashion items in the collaboration are expected to be released next week.

The companies have given a sneak peek of a few pieces from the collection that incorporate the monochromatic Blvck Paris style. These include an all-black hoodie and soccer ball, both of which feature white text. Other items, such as a t-shirt, welcome mat, and scarf, are also in the works with the same vibe.

Paris Saint-Germain has made several forays into the crypto industry in the past few years. They’ve launched a crypto fan token in partnership with Socios.com and have also given out free AI-generated posters as NFTs via Crypto.com. Their star player Kylian Mbappé is a brand ambassador for the NFT fantasy soccer game Sorare.